Ultimate Images is owned and run by Paul Smith who has an absolute passion for photography.
This passion was, for many years just a hobby combined with a love of the outdoor world and sports. Then following redundancy in 2003 the hobby became a full time business.
A regular on the Eventing scene as an unpaid groom to his girlfriend, the chance to combine photography, the love of the outdoors, and a business became a reality. With a love all things equine from riding his sisters horse (despite numerous falls) and a chance meeting at a BE Event Paul found himself working and being trained by one of the countries leading photographers.
This resulted in shooting at HOYS, Burghley, The Royal show, BSPS Summer championships and numerous other county shows up and down the country all within 18 months of starting to shoot in earnest.
In 2007 after dabbling with Press, PR and corporate work and a research trip to the United States Paul was determined to take the business to a new level. With a former background in both IT and the service industry it became clear that a better way of showing the images was possible.
So after trying out virtually every display software available a bespoke viewing system was developed. As one of the very first event companies in the UK to fully embrace multiple networked viewing stations at events Ultimate Images is determined to keep blazing the trail that all others seem to be following.
A huge investment in both time and money along with the training of staff this has proven itself to be highly worthwhile, with many many competitors commenting on the ease of use of the viewing systems and the speed of service we strive to deliver.
Ultimate Images are now one of the foremost equestrian photographers in the country. Covering events is our passion and living. We were the first choice when MK Eventing were let down by previous event photographer just days before a hunter trial as we are rightly proud of our 100% record of attending events we have been booked to attend.
The number of events that we attend each year grows continuously as more and more event organisers benefit from knowing that by using Ultimate Images their competitors will have the chance to buy outstanding images and a highly professional service. All of our staff are trained by us to our standards and have an affinity for the sport having either ridden / competed or owned horses.